Our News and Views

Asset Bank awarded Best DAM for Ease of Use by Capterra

Out of hundreds of Digital Asset Management solutions we’re delighted to have been awarded the Best Ease of Use badge by leading software research site Capterra.

It’s easy to forget the importance of design and usability, and at Asset Bank it’s our number one priority. If your DAM doesn’t look good and make it easy for users to find the assets they want to use, then they’re not going to use it. Working with over 700 organisations across the globe, we understand that getting your people and partners to use your assets is the main objective for getting a DAM in the first place.

Great usability not only helps with the on-boarding process, but it also sets the tone for good brand usage – essential if you are disseminating your brand materials to partner organisations as it allows you to set the correct tone.

Asset Bank Digital Asset Management software

More about the Ease of Use Badge

Capterra is a leading analyst of software with over 300,000 vetted user reviews spanning 400 different software categories. Their “Best” badges synthesize these reviews to recognize the most highly-rated products by users in a given software category.

Below is a snapshot of some of the reviews of Asset Bank UX.

‘’Very user friendly tool’’, Nicole Schlemmer, Swiss Re
‘’A highly usable but still feature-rich system – brilliant’’ Will Carrodus, The Dartington Hall Trust
‘’Easy to navigate, very good design’’, Kate Pasetkina, Amber Beverage Group

To see it for yourself, click on the image below to explore Ikea’s public facing Asset Bank, or browse more client Asset Banks here.

Ikea Asset Bank Read the full article

Drive international engagement with this 1 simple change to your DAM

Content Delivery Networks or “CDNs” are becoming increasingly popular as of late – and rightly so – because they’re a great way to improve the speed in which your applications and files can be accessed around the world. Whether we’re in the workplace or out and about, getting the information we need quickly and easily reduces stress as well as enabling faster workflows, so it’s well worth taking a look at how CDNs can help.

Read the full article

What you need to know about machine learning in DAM

Asset Bank was one of the first digital asset management solutions to offer auto-tagging capabilities.  Martin discusses what we did, and learned, in an interview for Tagging.tech. He spoke to Henrik de Gyor, Chief Consultant at Another DAM Consultancy, about the potential that machine learning has for the DAM industry and the progress that needs to be made for it to be truly useful for users.


Martin discusses:

  • The MVP we developed in record time to add auto-tagging functionality to Asset Bank, and to gain feedback from  users on the visual recognition capabilities of API providers Clarifai and Google Cloud Vision.
  • How the tags suggested by these APIs are probably not yet accurate enough to be used on their own for most digital asset management needs. However, combined with human oversight they have the potential to save a lot of time.
  • Where the API vendors should focus their efforts if they want to appeal to the (huge!) DAM market.
  • How a hybrid of machine-suggested tags and human input can work well to save time in the tagging process.

Listen to the interview >>

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