Where do you store your digital assets?

If you’re currently using cloud storage then it might be time that you made the switch to Digital Asset Management (DAM). While cloud storage might be great for personal use or on a short term basis, it doesn’t offer the comprehensive features that any growing business needs…

So why are people switching to DAM?

DAM is the most effective solution to store, organise, share and manage all your assets. One of the biggest selling points to DAM is that you can tailor the software to suit your business needs. If you don’t want to make use of all of its features, then you don’t have to. It’s flexible and adaptable to each and every enterprise.

It will also help streamline your entire organisation as your employees, clients, contractors and anybody else who needs access to your assets can log in and retrieve the files that they need instantly.

We regularly get asked what the differences are between DAM and cloud storage, so we’ve created an infographic to help give you a clearer picture.

Take a look below to find out 10 powerful reasons why it’s time to upgrade to DAM…

Digital Asset Management vs Cloud File Storage

Transcript:

 

Digital Asset Management vs Cloud File Storage

10 reasons why it might be time to upgrade to Digital Asset Management…

1. Branding

Digital Asset Management

Create a best of brand experience and educate your users on how to use your brand materials correctly.

vs

Cloud File Storage

Look and feel from your provider with limited potential for branding.

2. Searching

Digital Asset Management

Search across thousands of assets instantly. Use advanced search to search across specific attributes, date ranges, etc.

vs

Cloud File Storage

Free text search is available but quality varies from provider to provider.

3. Downloading

Digital Asset Management

Resize, crop, mask or reformat images prior to download. Create presets for popular image sizes.

vs

Cloud File Storage

User can only view the file and choose to download.

4. Access

Digital Asset Management

Set up unlimited user groups with different permission levels for uploading, viewing, downloading and editing assets.

vs

Cloud File Storage

Create folders with user permissions to view, edit or comment.

5. Customisation

Digital Asset Management

Customise and configure DAM to suit your organisation including integration with other systems including Office, Adobe and most CMS.

vs

Cloud File Storage

Limited possibility to tailor systems to your organisational needs. Integration with systems like Office and Salesforce is possible.

6. Hosting

Digital Asset Management

Option to host in the cloud on private or shared servers, or on your own network.

vs

Cloud File Storage

Typically can host the solution in the cloud only.

7. Previews

Digital Asset Management

Instant previews of all your assets including images, artwork files and videos to help you identify the right file quickly.

vs

Cloud File Storage

Not possible with some providers. With others you can view thumbnails prior to download.

8. Reporting

Digital Asset Management

Track usage of your assets and searches to monitor and improve the quality of your DAM system.

vs

Cloud File Storage

Monitor sign-ins and create activity reports to find out when a user has shared your file.

9. Rights management

Digital Asset Management

Clearly communicate and enforce compliance with rights you have for an asset.

vs

Cloud File Storage

Limited ability to communicate asset rights or track who has used assets if there is a need to communicate with them.

10. Communication

Digital Asset Management

Highlight important messages via your DAM platform or email with option to segment messages by user group.

vs

Cloud File Storage

Simple commenting features available on various platforms.

Conclusion

 

Looking for a temporary way to share files?

Check out a Cloud File Storage platform.

Looking for a long-term solution to manage the use of your brand and maximise the value of your digital files?

Then you need Digital Asset Management.

This infographic was created by AssetBank.

Reliable, easy to use Digital Asset Management software tailored to your organisation.

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