We have recently published two new Asset Bank case studies. Both of these clients have a global presence, the first is Santander, one of the world’s largest banks, and the second client’s name speaks for itself, Guinness World Records.

One of the 40,000 GUINNESS WORLD RECORDS

One of the 40,000 GUINNESS WORLD RECORDS: Furthest arrow shot on target using feet

Our solution for Santander UK, called the Santander Creative Bank, performs three key functions;

  • As regulatory archive system
  • As a central artwork library for Santander’s marketers and agencies to update marketing materials
  • As Santander’s brand asset and photography library

Before finding Asset Bank, Santander had struggled to find a Digital Asset Management system that could perform all three functions. Read the case study to discover how we managed it.

Guinness World Records also supplied us with a challenging brief (the best kind in our view). As well as wanting to centralise all their brand assets, the team wanted to find a more efficient means of collecting all the media involved in a world record breaking attempt including photos and videos. Read the case study to find out how Asset Bank helped them achieve this.

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