We have recently published two new Asset Bank case studies. Both of these clients have a global presence, the first is Santander, one of the world’s largest banks, and the second client’s name speaks for itself, Guinness World Records.


One of the 40,000 GUINNESS WORLD RECORDS: Furthest arrow shot on target using feet

Our solution for Santander UK, called the Santander Creative Bank, performs three key functions;

  • As regulatory archive system
  • As a central artwork library for Santander’s marketers and agencies to update marketing materials
  • As Santander’s brand asset and photography library

Before finding Asset Bank, Santander had struggled to find a Digital Asset Management system that could perform all three functions. Read the case study to discover how we managed it.

Guinness World Records also supplied us with a challenging brief (the best kind in our view). As well as wanting to centralise all their brand assets, the team wanted to find a more efficient means of collecting all the media involved in a world record breaking attempt including photos and videos. Read the case study to find out how Asset Bank helped them achieve this.

All articles